Turns target group, value, goals, and priorities into a tangible result by defining the problem, capturing customer segments, and prioritizing risks.
Core question: Which assumptions about problem, target group, and business model must be tested next before investing further?
CanvasMethod form: Canvas. Describes how this method is used in practice.MediumComplexity: medium. Estimates preparation, facilitation effort, and method confidence needed.Workshop + asyncFormat: workshop or async. Shows whether the method works in a workshop, asynchronously, or both.
45-90 min
1-6
Run sheet · visual · session plan
Details
Business StrategyCategory: Business Strategy. Describes the method's domain of use.
Turns starting assumptions, opportunities, and strategic options into a tangible result by defining scope, filling the nine blocks, and developing alternatives.
Core question: How does the business model create, deliver, and capture value, and which assumptions should be checked first?
CanvasMethod form: Canvas. Describes how this method is used in practice.MediumComplexity: medium. Estimates preparation, facilitation effort, and method confidence needed.Workshop + asyncFormat: workshop or async. Shows whether the method works in a workshop, asynchronously, or both.
1-2 h
2-8
Run sheet · visual · session plan
Details
Business StrategyCategory: Business Strategy. Describes the method's domain of use.
Moves the current situation, opportunities, and strategic options toward a concrete result through "explain the nine-activity template", "describe primary activities", and "derive levers and weaknesses".
Core question: Which activities in our value creation are competitive advantage today, which cost without differentiation, and where are the strategic levers?
Mapping toolMethod form: Mapping tool. Describes how this method is used in practice.HighComplexity: high. Estimates preparation, facilitation effort, and method confidence needed.WorkshopFormat: workshop. Shows whether the method works in a workshop, asynchronously, or both.
Half day
3-8
Run sheet · visual · session plan
Details
Business StrategyCategory: Business Strategy. Describes the method's domain of use.
Moves the current situation, opportunities, and strategic options toward a concrete result through "place the Business Model Canvas at the center", "define two to three scenarios", and "derive actions per scenario".
Core question: Which parts of the business model hold up across different scenarios, and which actions should follow from the weak spots?
Decision methodMethod form: Decision method. Describes how this method is used in practice.HighComplexity: high. Estimates preparation, facilitation effort, and method confidence needed.WorkshopFormat: workshop. Shows whether the method works in a workshop, asynchronously, or both.
Half day
3-8
Run sheet · visual · session plan
Details
Business StrategyCategory: Business Strategy. Describes the method's domain of use.
Moves the current situation, opportunities, and strategic options toward a concrete result through "collect resources and capabilities", "answer question V for each resource", and "derive strategic actions".
Core question: Which of our resources are sources of sustainable competitive advantage, and which are only parity or even weakness?
Decision methodMethod form: Decision method. Describes how this method is used in practice.MediumComplexity: medium. Estimates preparation, facilitation effort, and method confidence needed.WorkshopFormat: workshop. Shows whether the method works in a workshop, asynchronously, or both.