ux research

Turns observations, needs, and patterns into a tangible result by clarifying the research question and context, recruiting participants, and synthesizing observations.

Core question: How does the participant carry out their work in the real context, which workarounds, artifacts, and implicit assumptions shape the process, and which of these observations are design-relevant?

1-3 Wochen

4-12 Beobachtungen

Turns observations, needs, and patterns into a tangible result by defining the research focus, creating the diary format and prompts, and analyzing patterns over time.

Core question: What patterns, events, moods, or behavior changes become visible when participants document in a structured way over multiple days, information that a one-time interview cannot capture?

1-4 Wochen

5-20

Moves observations, needs, and patterns toward a concrete result through "define a goal for each HEART dimension", "identify signals for each goal", and "agree on a review cadence".

Core question: Which five UX dimensions do we measure with which goals, signals, and metrics, and how do we connect them into balanced decision-making?

120 min initial, dann laufend

3-6