Turns customer problems, solution ideas, and evidence into a tangible result by setting outcomes, collecting opportunities, and updating learning status.
Core question: Which opportunity should the team address next with which solution, and which experiment provides the next learning signal?
Mapping toolMethod form: Mapping tool. Describes how this method is used in practice.MediumComplexity: medium. Estimates preparation, facilitation effort, and method confidence needed.Workshop + asyncFormat: workshop or async. Shows whether the method works in a workshop, asynchronously, or both.
1-2 h Setup, laufend
2-6
Run sheet · visual · session plan
Details
InnovationCategory: Innovation. Describes the method's domain of use.
Turns ideas, open questions, and testable next steps into a tangible result by gathering insights, extracting tensions, and using them as ideation prompts.
Core question: How do we reformulate our insights and pain points into open opportunity questions that trigger ideation without prescribing a solution?
Workshop methodMethod form: Workshop method. Describes how this method is used in practice.LowComplexity: low. Estimates preparation, facilitation effort, and method confidence needed.Workshop + asyncFormat: workshop or async. Shows whether the method works in a workshop, asynchronously, or both.
10-20 min
1-10
Run sheet · visual · session plan
Details
Product DiscoveryCategory: Product Discovery. Describes the method's domain of use.
Clarifies customer problems, solution ideas, and evidence by framing an opportunity hypothesis, recruiting participants, and turning insights into opportunities.
Core question: Which situations, blockers, and coping strategies indicate whether the opportunity hypothesis is real and relevant for the target group?
Research methodMethod form: Research method. Describes how this method is used in practice.MediumComplexity: medium. Estimates preparation, facilitation effort, and method confidence needed.Workshop + asyncFormat: workshop or async. Shows whether the method works in a workshop, asynchronously, or both.