methodatlas
All topicsTopic

Opportunity

3 methods with this tag.

Related topics
Product Discovery

Opportunity Solution Tree

Links outcomes, opportunities, solution paths, and experiments into a tree that makes discovery work steerable.

Core question: Which evidence-grounded paths can achieve the desired outcome through customer needs and tested solutions?

Mapping toolMediumWorkshop + async
  • 1-2 h Setup, laufend
  • 2-6
Innovation

How Might We

Formulates tensions as HMW questions, turning observations into precise prompts for ideation and selection.

Core question: How might we enable the desired outcome in this situation without prescribing a solution?

Workshop methodLowWorkshop + async
  • 30–45 min
  • 1-10
Product Discovery

Opportunity Interview

Clarifies customer problems, solution ideas, and evidence by framing an opportunity hypothesis, recruiting participants, and turning insights into opportunities.

Core question: Which needs emerge from a specific lived situation?

Research methodMediumWorkshop + async
  • 30-60 min je Interview
  • 5-12 Interviews