creativity

Turns ideas, open questions, and testable next steps into a tangible result through defining a challenge, agreeing on rules, and clustering and selecting outcomes.

Core question: What range of solution ideas can we generate for the challenge before we converge and choose?

30-60 min

4-12

Turns ideas, open questions, and testable next steps into a tangible result by choosing an object or problem, working through SCAMPER questions, and prioritizing concepts.

Core question: Which of the seven variations of the existing object creates an idea that reaches the goal better than the original?

30-60 min

2-10

Turns ideas, open questions, and testable next steps into a tangible result by defining the central challenge, deriving eight major themes, and shortlisting ideas.

Core question: Which eight thematic fields open up the solution space of the central challenge, and what concrete ideas emerge in each field?

45-90 min

3-10

Turns ideas, open questions, and testable next steps into a tangible result by defining the problem and dimensions, collecting alternatives per dimension, and working out compelling concepts.

Core question: Which novel solution combinations emerge when all relevant dimensions of the problem are systematically cross-combined?

1-3 h

2-8

Turns ideas, open questions, and testable next steps into a tangible result by defining the challenge, asking a reverse question, and turning ideas into improvements.

Core question: How would we make the problem maximally worse, and which improvements emerge when we reverse that deterioration?

30-60 min

3-12

Turns ideas, open questions, and testable next steps into a tangible result by clarifying the challenge, collecting the worst ideas, and deriving useful alternatives.

Core question: Which intentionally bad ideas for the challenge reveal principles that can be inverted into usable solutions?

20-45 min

3-12

Turns ideas, open questions, and testable next steps into a tangible result by defining the challenge, setting rules and order, and clustering and selecting ideas.

Core question: Which ideas emerge when every person in the group contributes evenly and without dominance?

20-45 min

4-10

Clarifies ideas, open questions, and testable next steps by framing the contradiction, identifying improving and worsening factors, and checking feasibility.

Core question: Which inventive principles resolve the identified contradiction, and which concrete concepts emerge when these principles are applied to the problem?

1-4 h

2-8

Invented roles shift perspective during ideation and surface options that the normal team viewpoint would miss.

Core question: Which solution ideas for the challenge emerge when the team thinks from clearly defined outside roles?

30-60 min

3-12