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| Criterion |  Product Discovery Opportunity Interview |  Product Discovery Kano Model |
|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. |
Complexitysame | Medium | Medium |
Timedifferent | 30-60 min je Interview | 1-2 Tage |
Participantsdifferent | 5-12 Interviews | 10-50 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Kano Matrix, Feature Classes, Priority Themes |
Tags1 shared | DiscoveryInterviewsOpportunityCustomer | SatisfactionPrioritizationCustomer |
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