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| Criterion |  Product Discovery Working Backwards |  Innovation Crazy 8s |  Facilitation Alignment Mapping |
|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 8-15 min | 1-2 h |
Participantsdifferent | 2-6 | 1-10 | 4-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Sketch Set, Idea Shortlist, Direction Options | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | VisionNarrativeAlignment | BrainstormingSketchingSpeedDivergenceDesign sprint | AlignmentStakeholdersStrategyFacilitation |
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