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| Criterion |  Business Strategy Value Chain Analysis |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | High | Low | Medium |
Timedifferent | Half day | 1-5 Tage | 45-60 min |
Participantsdifferent | 3-8 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop | Async | Workshop + async |
Outputdifferent | Value Chain Map, Lever List | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | StrategyBusiness modelDiagnosisAnalysis | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation |
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