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| Criterion | ![]() UX Research User Interviews | ![]() Product Discovery Experiment Canvas | ![]() Product Discovery Riskiest Assumption Test |
|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 30–60 min per interview | 30-60 min | 1-2 Wochen pro Iteration |
Participantsdifferent | 1 participant per interview | 1-5 | 2-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interview Notes, Themes, Insight Summary | Completed Experiment Canvas, Success Metric | Prioritized Assumption List, Test Plan, Results Report |
Tags1 shared | QualitativeResearchCustomerDiscovery | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryAssumptions |
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