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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
LowLowMedium
Timedifferent
30–60 min per interview60-90 min45-90 min
Participantsdifferent
1 participant per interview4-102-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryProblem Cluster, Prioritized Challenge, ExperimentA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
QualitativeResearchCustomerDiscovery
FacilitationDecisionProblem solvingWorkshop
LeanProblem solvingCoachingOperations
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop