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| Criterion |  UX Research User Interviews |  UX Design Customer Journey Canvas |  Domain Modeling EventStorming |
|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 30–60 min per interview | 1-3 h | 2-8 h |
Participantsdifferent | 1 participant per interview | 3-10 | 5-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Interview Notes, Themes, Insight Summary | Customer Journey Canvas, Pain Points, Experience Opportunities | Event Timeline, Ubiquitous Language, Boundaries, Open Questions |
Tagsno overlap | QualitativeResearchCustomerDiscovery | JourneyCustomerService designCanvas | Domain-Driven DesignEventsDiscoveryWorkshop |
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