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| Criterion |  Business Strategy TOWS Matrix |  Business Strategy VRIO Framework |  Business Strategy GAP Analysis |
|---|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-2 h | 90-180 min | 1-3 h |
Participantsdifferent | 3-10 | 3-6 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | VRIO Table, Strategic Actions | Gap Matrix, Action Plan, Risk Notes |
Tags1 shared | StrategyAnalysisOptions | StrategyDiagnosisBusiness modelCapability | StrategyAnalysisPlanning |
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