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| Criterion |  Business Strategy TOWS Matrix |  Business Strategy Value Chain Analysis |  Facilitation Stakeholder Mapping |
|---|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first. |
Complexitydifferent | Medium | High | Low |
Timedifferent | 1-2 h | Half day | 60–90 min |
Participantsdifferent | 3-10 | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | Value Chain Map, Lever List | Stakeholder Map, Engagement Plan, Risk Notes |
Tagsno overlap | StrategyAnalysisOptions | StrategyBusiness modelDiagnosisAnalysis | StakeholdersAlignmentFacilitationChange |
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