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| Criterion | ![]() Business Strategy TOWS Matrix | ![]() Business Strategy Business Model Stress Test | ![]() Business Strategy Value Chain Analysis |
|---|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Medium | High | High |
Timedifferent | 1-2 h | Half day | Half day |
Participantsdifferent | 3-10 | 3-8 | 3-8 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | Stress Test Report, Action Plan per Scenario | Value Chain Map, Lever List |
Tags1 shared | StrategyAnalysisOptions | StrategyBusiness modelRiskDiagnosis | StrategyBusiness modelDiagnosisAnalysis |
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