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| Criterion |  Business Strategy TOWS Matrix |  Product Discovery Assumption Mapping |
|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitysame | Medium | Medium |
Timedifferent | 1-2 h | 45-60 min |
Participantsdifferent | 3-10 | 2-8 |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | StrategyAnalysisOptions | AssumptionsRiskExperimentsValidation |
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