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| Criterion | ![]() Decision Making Three-Point Estimation | ![]() Product Discovery Smoke Test | ![]() Growth Growth Experiment |
|---|---|---|---|
Purposedifferent | A single estimate for effort, time, or risk often looks too smooth for the real uncertainty behind it. It separates options, evaluation criteria, and open risks. The result is captured as a Three-Point Estimate, Risk Range, and Assumption Notes. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 10-30 min je Item | 1-5 Tage | 1-2 Wochen |
Participantsdifferent | 1-8 | Nutzertraffic | 1-6 |
Formatdifferent | Workshop + async | Async | Workshop + async |
Outputdifferent | Three-Point Estimate, Risk Range, Assumption Notes | Interest Metrics, Conversion Signal, Learning Note | Experiment card, Result summary, Next bet |
Tagsno overlap | EstimationUncertaintyForecasting | ValidationExperimentsDemandGrowth | MarketingGrowthExperimentsLearning |
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