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| Criterion |  Business Strategy Three Horizons |  Product Strategy Impact Mapping |  Business Strategy Value Chain Analysis |
|---|---|---|---|
Purposedifferent | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Medium | Medium | High |
Timedifferent | Halbtags-Workshop, dann iterativ | 45-90 min | Half day |
Participantsdifferent | 3-12 | 3-8 | 3-8 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | Impact Map, Outcome Hypotheses, Delivery Options | Value Chain Map, Lever List |
Tags1 shared | StrategyInnovationPortfolioForesight | OutcomesStrategyBehaviorPlanning | StrategyBusiness modelDiagnosisAnalysis |
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