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| Criterion |  Product Discovery Test Card |  Business Strategy Value Chain Analysis |  Product Discovery Hypothesis Prioritization Canvas |
|---|---|---|---|
Purposedifferent | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. |
Complexitydifferent | Low | High | Medium |
Timedifferent | 20-35 min | Half day | 60-90 min |
Participantsdifferent | 1-5 | 3-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Test Card with a pre-set threshold | Value Chain Map, Lever List | Prioritization Canvas, Hypothesis Backlog |
Tagsno overlap | ExperimentsValidationDiscoveryHypothesis | StrategyBusiness modelDiagnosisAnalysis | ExperimentsPrioritizationDiscoveryHypothesis |
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