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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Option Framing.
Decision Making
Option Framing
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitysame
MediumMediumMedium
Timedifferent
3-14 Tage45-120 min45-75 min
Participantsdifferent
50+3-82-8
Formatdifferent
AsyncWorkshop + asyncWorkshop
Outputdifferent
Survey Results, Charts, Segment InsightsOption Frames, Assumption Notes, Comparable Shortlist, Decision InputsTest Matrix, Test Plan
Tagsno overlap
QuantitativeResearchValidation
OptionsDecision framingStrategyComparison
ExperimentsValidationDiscoveryOptions
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test