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Criterion
Six paper cards show a person moving from a problem through a service flow to a completed outcome.
UX Design
Storyboarding
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a Concept Map with concepts and labelled links
Knowledge Modeling
Concept Mapping
Purposedifferent
When a usage scenario needs to become understandable early, it condenses situations, context, and flow into a legible sequence. It helps check concept ideas before anything gets built.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly.
Complexitydifferent
MediumHighMedium
Timedifferent
30-90 min1-4 Wochen1-2 h
Participantsdifferent
1-81-61-8
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
Storyboard, Concept Narrative, Testable AssumptionsExperiment results, Decision log, Learning summaryConcept Map, Relationship Labels, Knowledge Gaps
Tagsno overlap
VisualizationConceptsSequencePrototype
ExperimentsGrowthAnalyticsValidation
KnowledgeConceptsMappingSensemaking
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas