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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.
Complexitysame
MediumMediumMedium
Timedifferent
30-60 min je Interview1-3 Tage30-60 min je Interview
Participantsdifferent
5-10 InterviewsInternes Team5-12 Interviews
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Solution Feedback, Objection List, Validation NotesPersona Profiles, Needs Summary, Scenario NotesInterview Notes, Opportunity Themes, Customer Quotes
Tagsno overlap
ValidationInterviewsPrototype
ResearchCustomerSynthesis
DiscoveryInterviewsOpportunityCustomer
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint