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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.
Complexitydifferent
LowMediumMedium
Timedifferent
1-5 Tage2-4 h1-4 Wochen
Participantsdifferent
Nutzertraffic4-103-10 Kunden
Formatdifferent
AsyncWorkshopWorkshop + async
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteJourney Map, Pain-point List, Opportunity BacklogConcierge Learnings, Service Blueprint, MVP Risks
Tagsno overlap
ValidationExperimentsDemandGrowth
JourneyServiceService design
MVPValidationServiceDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card