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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitydifferent
LowMedium
Timedifferent
1-5 Tage2-4 h
Participantsdifferent
Nutzertraffic4-10
Formatdifferent
AsyncWorkshop
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
ValidationExperimentsDemandGrowth
JourneyServiceService design
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP