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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.
Complexitydifferent
LowMediumMedium
Timedifferent
1-5 TageMultiple workshops over several weeks60-90 min
Participantsdifferent
Nutzertraffic2-83-8
Formatdifferent
AsyncWorkshop + asyncWorkshop
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteHooked loop, Trigger map, Reward design, Ethics checkPrioritization Canvas, Hypothesis Backlog
Tagsno overlap
ValidationExperimentsDemandGrowth
GrowthBehaviorRetention
ExperimentsPrioritizationDiscoveryHypothesis
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card