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| Criterion |  Product Discovery Smoke Test |  Product Strategy DIBB |  Decision Making Assumption Surfacing |
|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitysame | Low | Low | Low |
Timedifferent | 1-5 Tage | 1-2 h | 45-90 min |
Participantsdifferent | Nutzertraffic | 2-8 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | DIBB document, Belief list, Bet list, Learning report | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | ValidationExperimentsDemandGrowth | StrategyDecisionAssumptionsHypothesis | AssumptionsRiskDecisionDiscovery |
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