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| Criterion |  Product Discovery Smoke Test |  Innovation Crazy 8s |  Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 1-5 Tage | 8-15 min | 45-60 min |
Participantsdifferent | Nutzertraffic | 1-10 | 2-8 |
Formatdifferent | Async | Workshop | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Sketch Set, Idea Shortlist, Direction Options | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | ValidationExperimentsDemandGrowth | BrainstormingSketchingSpeedDivergenceDesign sprint | AssumptionsRiskExperimentsValidation |
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