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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowHighMedium
Timedifferent
1-5 Tage90-180 min1-5 Tage
Participantsdifferent
Nutzertraffic3-8Nutzertraffic
Formatdifferent
AsyncWorkshopAsync
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteCoD Table, Prioritization SequenceClick Data, Interest Signal, Learning Decision
Tagsno overlap
ValidationExperimentsDemandGrowth
PrioritizationDeliveryEconomicsDecision
ValidationExperimentsDemandDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring