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| Criterion | ![]() UX Design Service Blueprinting | ![]() UX Design Customer Journey Canvas | ![]() Product Strategy Impact Mapping |
|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitydifferent | High | Medium | Medium |
Timedifferent | 0.5-2 Tage | 1-3 h | 45-90 min |
Participantsdifferent | 6-12 | 3-10 | 3-8 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Customer Journey Canvas, Pain Points, Experience Opportunities | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | Service designOperationsJourneyBlueprint | JourneyCustomerService designCanvas | OutcomesStrategyBehaviorPlanning |
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