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| Criterion |  UX Design Service Blueprinting |  Facilitation Alignment Mapping |  Business Strategy Value Chain Analysis |
|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | High | Medium | High |
Timedifferent | 0.5-2 Tage | 1-2 h | Half day |
Participantsdifferent | 6-12 | 4-12 | 3-8 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Alignment Map, Open Issues, Decision Questions | Value Chain Map, Lever List |
Tagsno overlap | Service designOperationsJourneyBlueprint | AlignmentStakeholdersStrategyFacilitation | StrategyBusiness modelDiagnosisAnalysis |
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