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| Criterion |  Business Strategy Scenario Planning |  Business Strategy GAP Analysis |  Product Discovery Opportunity Interview |
|---|---|---|---|
Purposedifferent | Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. |
Complexitydifferent | High | Medium | Medium |
Timedifferent | 0.5-2 Tage | 1-3 h | 30-60 min je Interview |
Participantsdifferent | 4-12 | 2-8 | 5-12 Interviews |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Scenario Set, Strategic Implications, Robust Options | Gap Matrix, Action Plan, Risk Notes | Interview Notes, Opportunity Themes, Customer Quotes |
Tagsno overlap | StrategyUncertaintyPlanning | StrategyAnalysisPlanning | DiscoveryInterviewsOpportunityCustomer |
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