View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion | ![]() Product Discovery Product Kata | ![]() Product Discovery Jobs to Be Done | ![]() Product Discovery Opportunity Interview |
|---|---|---|---|
Purposedifferent | Product Kata helps clarify customer problems, solution ideas, and evidence through a repeatable improvement routine. It captures direction, current metric, target metric, experiment notes, and learning. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-2 Wochen je Loop | 1-3 Wochen | 30-60 min je Interview |
Participantsdifferent | 3-10 | 5-12 Interviews | 5-12 Interviews |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Direction, Current metric, Target metric, Experiment note, Learning report | Job Stories, Outcome Statements, Opportunity List | Interview Notes, Opportunity Themes, Customer Quotes |
Tagsno overlap | OutcomesDiscoveryLearningIterationCoaching | CustomerOutcomesNeeds | DiscoveryInterviewsOpportunityCustomer |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.






