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| Criterion | ![]() Product Discovery Problem Interview | ![]() UX Research User Interviews |
|---|---|---|
Purposedifferent | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. |
Complexitydifferent | Medium | Low |
Timedifferent | 30-60 min je Interview | 30–60 min per interview |
Participantsdifferent | 5-12 Interviews | 1 participant per interview |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Problem Evidence, Risk Notes, Customer Segments | Interview Notes, Themes, Insight Summary |
Tags1 shared | DiscoveryInterviewsValidation | QualitativeResearchCustomerDiscovery |
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