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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumLowLow
Timedifferent
30-60 min je Interview1-5 Tage25-40 min
Participantsdifferent
5-12 InterviewsNutzertraffic1-5
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsInterest Metrics, Conversion Signal, Learning NoteLearning Card with evidence and next action
Tags1 shared
DiscoveryInterviewsValidation
ValidationExperimentsDemandGrowth
ExperimentsValidationDiscoveryLearning
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment