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| Criterion |  Product Discovery Pretotyping |  UX Research Surveys |  Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | Stunden bis wenige Tage | 3-14 Tage | 1-5 Tage |
Participantsdifferent | 1-4 | 50+ | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Survey Results, Charts, Segment Insights | Interest Metrics, Conversion Signal, Learning Note |
Tags1 shared | ValidationDemandMVP | QuantitativeResearchValidation | ValidationExperimentsDemandGrowth |
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