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| Criterion | ![]() Product Discovery Pretotyping | ![]() Innovation Design Thinking | ![]() Product Strategy Lean Canvas |
|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable. |
Complexitydifferent | Low | High | Medium |
Timedifferent | Stunden bis wenige Tage | 1 Tag bis mehrere Wochen | 45-90 min |
Participantsdifferent | 1-4 | 4-10 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Problem Statement, Prototype, Test Learnings | Lean Canvas, Core Assumptions, Experiment Backlog |
Tagsno overlap | ValidationDemandMVP | InnovationPrototypeResearch | StartupLeanAssumptionsBusiness model |
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