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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
LowLowMedium
Timedifferent
Stunden bis wenige Tage8-15 min45-60 min
Participantsdifferent
1-41-102-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionSketch Set, Idea Shortlist, Direction OptionsAssumption map, Test backlog, Risk ranking
Tagsno overlap
ValidationDemandMVP
BrainstormingSketchingSpeedDivergenceDesign sprint
AssumptionsRiskExperimentsValidation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Paper illustration for Smoke Test.
Product Discovery
Smoke Test