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| Criterion | ![]() Decision Making Pre-Mortem | ![]() Growth Flywheel | ![]() Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 20–45 min | 60-120 min | 1-5 Tage |
Participantsdifferent | Small cross-functional group | 3-8 | Nutzertraffic |
Formatdifferent | Workshop | Workshop | Async |
Outputdifferent | Risk list, Mitigation plan, Assumption log | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | RiskDecisionFailurePlanning | GrowthRetentionConversion | ValidationExperimentsDemandGrowth |
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