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| Criterion | ![]() UX Research Personas | ![]() Operations PDCA Cycle | ![]() Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-3 Tage | 1 h bis mehrere Wochen | 1-5 Tage |
Participantsdifferent | Internes Team | 1-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | PDCA Log, Experiment Plan, Learning Outcome, Standard Change | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | ResearchCustomerSynthesis | Continuous improvementLeanExperiments | ValidationExperimentsDemandGrowth |
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