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| Criterion |  UX Research Personas |  Business Strategy 5-Minuten VC-Check |  Growth A/B Testing |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | High |
Timedifferent | 1-3 Tage | 5-15 min | 1-4 Wochen |
Participantsdifferent | Internes Team | 1-5 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Experiment results, Decision log, Learning summary |
Tagsno overlap | ResearchCustomerSynthesis | StartupValidationCompetition | ExperimentsGrowthAnalyticsValidation |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
