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Criterion
Paper illustration for Option Framing.
Decision Making
Option Framing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
MediumLowMedium
Timedifferent
45-120 min1-5 Tage45-75 min
Participantsdifferent
3-8Nutzertraffic2-8
Formatdifferent
Workshop + asyncAsyncWorkshop
Outputdifferent
Option Frames, Assumption Notes, Comparable Shortlist, Decision InputsInterest Metrics, Conversion Signal, Learning NoteTest Matrix, Test Plan
Tagsno overlap
OptionsDecision framingStrategyComparison
ValidationExperimentsDemandGrowth
ExperimentsValidationDiscoveryOptions
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card