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| Criterion | ![]() Product Discovery Opportunity Scoring | ![]() UX Research User Interviews | ![]() UX Design Lean UX Canvas |
|---|---|---|---|
Purposedifferent | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 60-120 min | 30–60 min per interview | 2-3 h |
Participantsdifferent | 3-6 | 1 participant per interview | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Opportunity Score Table, Top Outcomes | Interview Notes, Themes, Insight Summary | Completed Lean UX Canvas, Hypothesis list, First experiment |
Tags1 shared | PrioritizationDiscoveryOutcomesNeeds | QualitativeResearchCustomerDiscovery | CanvasHypothesisOutcomesDiscovery |
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