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Criterion
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitysame
MediumMediumMedium
Timedifferent
60-120 min1-3 Wochen1-3 h
Participantsdifferent
3-65-12 Interviews3-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Opportunity Score Table, Top OutcomesJob Stories, Outcome Statements, Opportunity ListCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
PrioritizationDiscoveryOutcomesNeeds
CustomerOutcomesNeeds
JourneyCustomerService designCanvas
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model