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| Criterion |  Product Discovery Opportunity Interview |  UX Design Service Blueprinting |  UX Design Customer Journey Canvas |
|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Medium | High | Medium |
Timedifferent | 30-60 min je Interview | 0.5-2 Tage | 1-3 h |
Participantsdifferent | 5-12 Interviews | 6-12 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Service Blueprint, Fail Points, Ownership Map | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | Service designOperationsJourneyBlueprint | JourneyCustomerService designCanvas |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
