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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.
Complexitydifferent
MediumLowLow
Timedifferent
30-60 min je Interview15-45 min60–90 min
Participantsdifferent
5-12 Interviews1-102-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesMind Map, Topic Clusters, Open QuestionsStakeholder Map, Engagement Plan, Risk Notes
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
BrainstormingIdeasMappingStructureFacilitation
StakeholdersAlignmentFacilitationChange
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration for Problem Framing Workshop.
Facilitation
Problem Framing Workshop
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model