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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitysame
MediumMediumMedium
Timedifferent
30-60 min je Interview1-2 Tage30-60 min je Interview
Participantsdifferent
5-12 Interviews10-505-12 Interviews
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesKano Matrix, Feature Classes, Priority ThemesProblem Evidence, Risk Notes, Customer Segments
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
SatisfactionPrioritizationCustomer
DiscoveryInterviewsValidation
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas