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| Criterion | ![]() Product Discovery Opportunity Interview | ![]() Product Discovery Jobs to Be Done | ![]() UX Design Lean UX Canvas |
|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 30-60 min je Interview | 1-3 Wochen | 2-3 h |
Participantsdifferent | 5-12 Interviews | 5-12 Interviews | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Job Stories, Outcome Statements, Opportunity List | Completed Lean UX Canvas, Hypothesis list, First experiment |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | CustomerOutcomesNeeds | CanvasHypothesisOutcomesDiscovery |
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