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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
A paper-based illustration representing Event Modeling with its core stages and visible working result.
Knowledge Modeling
Event Modeling
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.Event Modeling connects business workflows with commands, events, and views into one coherent mental model. It helps design behavior, UI, and technical slices from the same underlying logic.
Complexitysame
MediumMediumMedium
Timedifferent
30-60 min je Interview1-3 h2-6 h
Participantsdifferent
5-12 Interviews2-82-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesGap Matrix, Action Plan, Risk NotesEvent Model, UI Flow, Commands, Read Models
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
StrategyAnalysisPlanning
EventsBlueprintDomain-Driven DesignBehavior
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EventStorming on a long working surface: colored event cards form a business flow, friction points are marked, and a boundary separates different areas of responsibility.
Domain Modeling
EventStorming
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Context Map workspace showing the question, observations, and next decision.
Domain Modeling
Context Map
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree