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| Criterion |  Product Discovery Opportunity Interview |  Product Strategy DIBB |  Decision Making Force Field Analysis |
|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 30-60 min je Interview | 1-2 h | 45-90 min |
Participantsdifferent | 5-12 Interviews | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | DIBB document, Belief list, Bet list, Learning report | Force Field Map, Change Levers, Risk Notes |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | StrategyDecisionAssumptionsHypothesis | ChangeDecisionStrategy |
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