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Criterion
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowMediumMedium
Timedifferent
15-45 min30-60 min je Interview1-2 h
Participantsdifferent
1-105-12 Interviews4-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Mind Map, Topic Clusters, Open QuestionsInterview Notes, Opportunity Themes, Customer QuotesAlignment Map, Open Issues, Decision Questions
Tagsno overlap
BrainstormingIdeasMappingStructureFacilitation
DiscoveryInterviewsOpportunityCustomer
AlignmentStakeholdersStrategyFacilitation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration for Problem Framing Workshop.
Facilitation
Problem Framing Workshop
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model