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| Criterion | ![]() Facilitation Mind Mapping | ![]() Product Discovery Jobs to Be Done | ![]() Product Discovery Opportunity Scoring |
|---|---|---|---|
Purposedifferent | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 15-45 min | 1-3 Wochen | 60-120 min |
Participantsdifferent | 1-10 | 5-12 Interviews | 3-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Mind Map, Topic Clusters, Open Questions | Job Stories, Outcome Statements, Opportunity List | Opportunity Score Table, Top Outcomes |
Tagsno overlap | BrainstormingIdeasMappingStructureFacilitation | CustomerOutcomesNeeds | PrioritizationDiscoveryOutcomesNeeds |
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