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Criterion
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Purposedifferent
The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.
Complexitysame
LowLowLow
Timedifferent
25-40 min1-5 Tage45-90 min
Participantsdifferent
1-5Nutzertraffic2-8
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
Learning Card with evidence and next actionInterest Metrics, Conversion Signal, Learning NoteAssumption List, Critical Assumptions, Learning Plan
Tagsno overlap
ExperimentsValidationDiscoveryLearning
ValidationExperimentsDemandGrowth
AssumptionsRiskDecisionDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test